IOC and McDonald’s mutually agree to end Worldwide TOP Partnership

The IOC and McDonald’s have announced that they have mutually agreed to bring their Worldwide TOP Partnership to an end. Timo Lumme, Managing Director of IOC Television and Marketing Services, said: “The IOC’s sponsorship strategy is aimed at delivering long-term partnerships that help the Olympic Movement achieve the objectives set out in Olympic Agenda 2020, […]

via IOC and McDonald’s mutually agree to end Worldwide TOP Partnership — newfanzoneblog

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